Is a $49/mo city listing worth it for your market?
Painter.City sells one exclusive listing per city. Enter your average job value, margin, and close rate to estimate your break-even point. In many cases, the listing cost is covered by less than one booked job per year, but this page does not forecast demand.
What a real listing looks like in action
3 Ropes Painting holds the exclusive St. George listing on Painter.City. In the 51 days ending May 21, 2026, the painter.city St. George page appeared 74 times in Google for "painters st george" — at an average position of 21, with a 2.70% click-through rate. Every one of those clicks goes to the contractor who holds the exclusive St. George listing.
Google Search Console data, Apr 1 – May 21, 2026. Painter.City is a growing site — current figures reflect early traction, not maturity. The site is 6 months old.
View the live St. George listing ↗Break-even estimate only. This does not predict lead volume or guarantee jobs.
This looks worth testing if getting about 1-2 serious inquiries per year feels realistic for this city.
One job at your numbers covers more than 2 years of listing cost.
At a 25% close rate, you need roughly 1.5 inquiries/year to break even.
That is about one serious inquiry every 8 months.
After one year of listing cost, one booked job still leaves about $987 in gross profit before overhead and taxes.
If this city sends about 2 serious inquiries/year, that is roughly 0.50 booked jobs and $200 net gross profit after one year of listing cost.
These numbers are based on your inputs and assumptions. Actual results depend on market competition, listing quality, and follow-up. If your city is already claimed, we can show nearby open markets.
How to think about the math
Three things to think through before deciding.
One job can cover the cost fast
At $4,500 average and 35% margin, the gross profit on one job is $1,575. You only need about 0.37 jobs per year to cover $588 in listing cost. The real question is whether even a small amount of qualified demand feels realistic in your market.
You're the only listing in your city
Painter.City doesn't sell the same lead to five painters. If your city is active, you're the one listing. There's no auction, no undercutting, no "we also sent this to three competitors."
Month-to-month, no long commitment
The listing is $49/mo with no long-term contract. If a city stops producing, you stop paying. The risk is a few hundred dollars and a few months — not a multi-year agency retainer.